Putting abstract intentions into action
The Strenuous Life is a membership site launched by the folks behind the very popular artofmanliness.com.
The membership site aims to set members on the path to accomplish goals they have always wanted to accomplish. Through lessons, checklists, accountability, competition and camaraderie, the platform aims to push you towards achieving your goals.
As you work to complete your goals, you can earn over 50 badges in various areas, such as Fitness, Entrepreneurship, Public Speaking, etc.
Users were craving for a mobile app version
The site owners wanted a better way for their users to engage that would lead to happier users, and a much more active platform. They also wanted their users to be able to take their lessons and view the platform’s content from anywhere.
There were also numerous requests for a native mobile app coming in from their platform users. However, it was difficult to find a service provider that would provide a quality solution for a reasonable cost. Custom Developing an app would have required tens of thousands of dollars.
AppBoss integration with BuddyBoss
Our sister brand BuddyBoss had been helping our client with their web platform for months. When our client found out about the learnerApp service, they were quick to jump in and trust us with their mobile app project which they had wanted to do for a while.
We have delivered a high quality native iOS and Android mobile app that is synchronized with the website. The App allows the users to engage with the platform via their phone.
Quick turnaround with instant results
As soon as the app went live, our client has seen increased engagement from their users, making their members more successful and were more likely to recommend the program. Existing users we much more satisfied, leading to more recommendations about the program.
There were also a significant amount of increased views from their content, providing additional opportunities for monetisation. Brett states that they have been receiving lots of positive feedback from their users.
Nothing but praise from their users
As soon as the first version of the app was launched, the client starting seeing a number of positive results. The client states that they have been receiving lots of positive feedback from their users:
- Users are praising that it’s a lot easier to use and makes them want to engage more with the platform.
- Users are drawn to the platform’s content more often, thanks to push notifications. This increases views, providing additional opportunities for monetization.
- Increased engagement from users, making their members more successful and more likely to recommend the program.